What is this I mysterious material sent, you ask? Why, it's Paperless Post, the online e-stationery shop!
There's much debate about the merits of handwritten correspondence versus electronic messages, and there has been for years. Remember the rise of the Evite - those kitschy, all-in-one web pages that boasted an event description, a wall of public RSVPs and random banner ads for Bacardi punch plastered all over your 1-year-old's birthday party invitation? Well, this is not that.
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According to this classy Evite, you now have the party virus. I'm sure this party has lots of Natural Light on hand to treat it. |
We've come a long way in our electronic event extensions. Paperless Post adds both sophistication and a touch of realness by animating an envelope that first, features your name on the front; next, turns in time to show the flap opening; and, for the grand finale flourish, the invitation rises from the envelope as if you pulled it out yourself, all without a single paper cut. Genius!
While some purists protest the long-hand letter over the online invite, I say there's a time and place for everything. Wine & cheese at your home? Paperless Post apropos. Housewarming? Paperless Post appropriate, sure. To that list, I'd add Thanksgiving.
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"Just to add insult to injury, I'm going to ride you before I roast you." (Pilgrims were a resilient, rugged people.) Image: PaperlessPost.com |
I find Thanksgiving plans are most often communicated via phone, as it's still the most common communication tool across generations of siblings, parents and grandparents. "Dinner's at 6pm; bring a side dish." But, why not push the virtual envelope here and send a nice, electronic invite?
This achieves a number of good things:
- An actual Thanksgiving invitation is rarely expected, so it creates an element of pleasant surprise and gets your guests excited (and hungry).
- It allows you to outline important details about your Thanksgiving soiree: when to arrive, what to bring and when dinner hits the table.
- It allows you to demonstrate your own sense of style, as Paperless Post offers over 150 design options.
- And, it saves you from talking to your half-deaf great aunt over the phone who yells in your ear.
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The Mythical Turducken: every vegetarian's nightmare. |
Let's give Thanksgiving the press it deserves! Save the trees and Paperless Post away, my friends.
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